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A'pieu
A'pieu is the youthful, affordable Korean beauty label launched in 2008 as a sister brand of Missha. Its name nods to the French words for "first" and "basic" — the idea of fuss-free, first-step skincare and makeup that suits even sensitive skin, without the high price tag.
The range blends effective skincare staples with playful colour cosmetics. Highlights include the Madecassoside line for soothing stressed, sensitive skin, the Deep Clean Cleansing Oil, the Mineral Lip & Eye Remover and the cult Juicy Pang tints ("pang" means juicy in Korean). Shop A'pieu at Lengbox with FREE UK delivery on orders over £35, FREE ROI delivery over £65, and a free sample in every order.
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